Learning About Spam and Anti Spam Software Kenya

Understanding Spam

Spam in the digital world is unsolicited emails sent to clients. The main purpose is to advertise a product or service. Many advertisers use spam in the hopes of drawing clients to their offers. They want to hit a large target audience to increase chances of sales. While this is not wrong, it can still be distracting to email users.

Spam is present all over the Web. You probably saw some during instant messaging or online gaming. Some users in chat rooms may send out messages unrelated to the forum or the game. Mobile phone users may also receive spam messages. These are not only irritating but can also draw added charges in some countries. Spamming is now also common in video sharing sites. You may notice messages posted that you need to click on a particular link to watch something. Once you do, you may see a site that has nothing to do with the video you wanted.

Spam messages are mostly harmless. These do not have any intentions other than to get reader's attention. Over time, however, many unsolicited emails disguised as spam evolved to become malicious. These fool email users into clicking on a particular website. Once the person does, viruses and other dangerous software can go with it. As these get into a computer system, it can create problems. Some viruses can erase files, while others can replicate and slow down functions.

When these happen, computers may not work properly. If this personal computer is linked to a network, other computers may suffer as well. In a company scenario, this can mean losing hours of work at best. The owner may also face billings for reprogramming the system.

The Role of Anti Spam Software

Anti spam software works with a computer and email accounts a workstation might access. The software will function as a scanner for incoming mail sent to the specific account. It will look for signs the sent mail is spam.

Many will block out possible advertising sent to a recipient. The software will do this regardless of the user's interest in the ad sent. It can also work as a spam blocker to clear out viruses and other deterrent programs.

By doing all these, the software avoids issues before it can become one. It also saves time, as the user doesn't have to second-guess whether to open an email or not. In a company setting, time saved can mean more work done. Employees and management will only read official matters rather than sort through unrelated messages.

What Are False Positives for Spam Blockers?

False positives occur when an anti spam software deletes a legitimate message. Many software sellers state what their number for false positive is. The lower the number, the better this is, as the spam blocker will less likely omit valid emails received in a computer.

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